Everything you need to know about BillingPlatform
Everything you need to know about BillingPlatform
Finding the right subscription billing platform is one of the most important steps in building a successful subscription business. It needs to be a good match for your company, goals, and budget and have all the features you need to deliver the best subscriber experience.
We’ve previously explored other subscription billing platforms like Zuora, Chargebee, and Stripe Billing, and to help you make the right choice, we’ll look at another one here — BillingPlatform.
Keep reading for the lowdown on this subscription billing platform, including the main features, pricing, and more.
What is BillingPlatform?
BillingPlatform is a cloud-based monetisation platform. It was designed to be a one-stop shop for companies looking to streamline their billing procedures and is especially helpful for businesses that need to set up subscription billing.
This subscription billing platform allows companies in different industries, including subscription businesses, to create a tailored setup based on their specific requirements.
BillingPlatform was founded in 2012, has 7 locations worldwide, and processes more than 15,000 invoices each day. It has been named the industry leader by multiple firms, including Forrester and Ventana Research.
What are BillingPlatform’s main features?
BillingPlatform boasts a wide range of great features, but subscription businesses can benefit most from the following.
Flat-rate pricing
Flat-rate pricing is a great straightforward model for subscription businesses. You can set up fixed prices to suit subscribers with different budgets and needs, allowing you to appeal to a more diverse audience. Your flat-rate pricing won’t vary with volume or other common factors, ensuring consistency and accuracy.
Tiered pricing plans
Subscription businesses can offer tiered pricing plans to offer users varying levels of access to products and services. Providing a choice of different pricing tiers helps subscribers find the right package for their budget and needs, whether they’re looking to hit the ground running with all features blazing or start off smaller.
Per-user/per-unit pricing
With BillingPlatform, you can enjoy the freedom to set up pricing according to the number of users or units purchased. For example, you could charge $25 per month for 1 to 8 units or users, with higher rates for more users and units.
Freemium
The freemium approach allows subscribers to enjoy a basic experience at no cost. That usually covers a small set of features, possibly with limitations on usage.
Allowing subscribers to take advantage of your subscription offering in its most stripped-back form gives newcomers a sample of everything you have to offer and how you can help them. This may encourage them to become fully paid subscribers later.
Some of the benefits of BillingPlatform’s approach to these features for subscription businesses include:
- Configurability: Manage billing cadences, pricing, invoicing cycles, mid-cycle adjustments, prorations, and terms.
- Agility: Quickly create subscription pricing and make changes without coding.
- Automation: Automate manual processes into workflows to boost the efficiency and accuracy of billing.
- Integrations: BillingPlatform is specifically designed to integrate with your existing tools. For simple integrations, you can use APIs or pre-built connectors, covering tools for sales, accounting, and more.
BillingPlatform pricing
Pricing is always important when considering a subscription billing platform. BillingPlatform doesn’t advertise their pricing on their site, so you’ll need to contact them directly to learn more. They also offer demos to help you better understand how their features can help your business.
Who are some of BillingPlatform’s customers?
Here’s how two of BillingPlatform’s customers use it to their advantage:
CCC Intelligent Solutions Inc. is a SaaS platform for the P&C insurance industry that is used by insurers, lenders, and more. CCC Intelligent Solutions has incorporated a few of BillingPlatform’s solutions into its processes, including:
- BillingCloud
- Revenue Recognition
- CollectionsCloud
- Customer Portal
CCC Intelligent Solutions started using BillingPlatform’s solutions to support its varied billing needs. It uses BillingPlatform to automate billing, enhance operational efficiency, and give users more invoicing flexibility.
SmartBike, a subsidiary of Clear Channel, is a public transportation company renting 25,000+ bicycles in Latin America and Europe. SmartBike was looking for a subscription billing platform that was flexible enough to manage subscription options in each one of their locations and needed something capable of handling credit card payments.
SmartBike uses BillingPlatform to manage subscriber and transportation data, gather and monetise data from bike rides, and more.
What do people like about BillingPlatform?
In reviews across various sites, users have praised BillingPlatform for their various offerings. Here are some highlights.
Ease of use and accuracy
Many reviews praise BillingPlatform’s user-friendly design and UI. TechRadar’s review described the main interface area as a ‘dream to navigate’ with simple menus, which is always important when exploring page after page of billing data.
Responsive support
TechRadar also highlighted BillingPlatform’s ‘solid levels of support’ in its comprehensive review. They offer user and developer guides to help different types of users get set up easily.
Pricing capabilities are flexible
People also like BillingPlatform’s flexible pricing, with bespoke rates available for subscription businesses of different sizes.
What do people think BillingPlatform could do to improve?
According to reviews, users believe BillingPlatform could improve in the following ways:
More transparency over pricing
While some reviews praised the subscription billing platform’s flexible pricing, others called for more clarity over costs. Needing to contact BillingPlatform to learn more about pricing may be off-putting to some.
People want more customisation
Further customisation was another idea suggested for improving the subscription billing platform. Some users would like further flexibility to create a more tailored experience.
Switching from other platforms can be a challenge
Some reviewers found transitioning to BillingPlatfrom from other platforms difficult and suggested that the company should try to make the process easier. It might be helpful to keep that in mind if you’re considering switching.
Setting up your subscription business and billing
Whether you choose BillingPlatform or another subscription billing platform, you need tools that support your business to sell online. Limio makes it easier than ever to get your subscription products online and ready to purchase.
Use Limio to launch your subscription shop and self-service portals with full branding and reach your target audience with unique subscription experiences. To learn more about Limio and book a demo, get in touch with our team now.