What is a ticket ballot in football?
A random draw clubs use when demand for a game far outstrips the tickets available.
TL;DR
A ticket ballot is a random draw for the chance to buy tickets to a high-demand game. Entry is usually limited to members or fans with enough loyalty points.
What does “Ticket ballot” mean?
Fans register for the ballot during a set period. After it closes, the club draws entries at random and successful fans are invited to buy. Ballots are common for cup finals, big away games and sold-out home fixtures.
How does it relate to football membership?
Ballot entry is often a members-only benefit, and some clubs give extra entries or a separate ballot to higher tiers. Clear rules on who can enter are a strong reason to join or upgrade, especially before a big game.
How Limio helps
Limio lets clubs sell memberships quickly when demand peaks, for example before a cup final ballot, and passes membership status to the ticketing system that runs the draw.
Want to see how Limio runs football membership? Talk to our team.
Frequently asked questions
Your subscription business, on autopilot.
See how Limio can transform your commerce capabilities.
